Nobody wants to think about uncomfortable underwear when they are starting a fitness journey, getting through a long workday, or just relaxing at home. Our Big on Boxers campaign is launching with a new line of boxer trunks that are meant to blend seamlessly into your daily routine.
No distractions, no riding up, no chafing—just underwear that puts in as much effort as you do. Our new collection isn’t just about covering the basics. It’s about innovation where it matters most.
Comfort, performance, and smart design are all combined in these boxers to keep you focused on the task at hand, whether you're lifting weights, running through airport terminals, or binge-watching your favourite show.
Meet the New Boxer Trunks Collection
We’re launching three new kinds of boxer trunks—each created with a different need in mind. From intense workouts to everyday wear, there's something here for every kind of mover.
1. ACTDRY® Boxer Trunks
For intense training and active lifestyles
This is for you if you work hard during training sessions. With a fabric that dries three times quicker than ordinary cotton, the ACTDRY® Boxer Trunks are designed for performance. This implies that you won't experience any more discomfort or dampness mid-workout.
Your skin is pulled away from moisture by the ACTDRY® fabric, which speeds up its evaporation. Additionally, it's soft and breathable, so even when you're exerting yourself, you won't feel constrained or overheated.
Key Features
- Fast-drying ACTDRY® fabric: Keeps you dry during high-intensity sessions like weightlifting or CrossFit.
- Wordmark waistband: Stays in place without digging in.
- Two-piece crotch panel + inner leg gusset: Gives added shape retention and support, reducing friction and improving comfort during dynamic movement.
- Athletic fit: Hugs the body without feeling tight—perfect for training and beyond.
Functionality
Every feature is built for movement. The quick-dry tech prevents chafing and helps regulate temperature, making it a go-to for people who train hard and move often.
2. Performance Boxer Trunks
For everyday workouts and all-day wear
These are your versatile players. The smooth 4-way stretch fabric used in the Performance Boxer Trunks moves with you without losing its shape. They are perfect for long days, fast workouts, or simply finishing tasks because they are lightweight and flexible.
Performance Boxer Trunks remain supportive throughout, in contrast to some boxers who ride up or loosen up by noon. They're ideal for times when you're in and out of activity throughout the day because they strike a balance between being athletic and being relaxed.
Key Features
- 4-way stretch: Gives freedom of movement in every direction.
- Soft fabric: Feels smooth and stays cool on the skin.
- Three-piece crotch panel: Provides a better fit and longer-lasting comfort.
- Wordmark waistband: Secure and smooth on the skin.
- Athletic fit: Supportive but never too snug.
Functionality
The flexible fit is great for varied movement—walking, lifting, stretching, or even lounging. You get structure without stiffness, support without squeeze.
3. Cotton Boxer Trunks
For all-day ease and natural comfort
The Cotton Boxer Trunks are the best option if you want comfort that feels organic. A cotton-rich fabric is used to make these, with a small amount of spandex added for flexibility. In other words, you get breathability and softness without feeling unsupported or loose.
They're ideal for light activity and everyday wear. This pair provides long-lasting comfort that is gentle on the skin, whether you're taking it easy, running errands, or going to the office.
Key Features
- Soft cotton feel: Gentle against the skin for all-day wear.
- 4-way stretch: Offers flexibility for easy movement.
- Three-piece crotch panel: Adds shape and comfort, especially when sitting or moving around.
- Wordmark waistband: Keeps things in place while maintaining a clean look.
- Athletic fit: Gives structure without stiffness.
Functionality
These trunks are made for people who prioritize ease and softness in their everyday routine. They adapt to your shape, stay in place, and let your skin breathe—ideal for less intense but longer hours.
Why “Big on Boxers” Matters
This campaign isn’t just about new underwear. It’s about redefining what support really looks like. Boxer trunks are often overlooked, but they’re the base layer for everything we do—from training to relaxing.
With this new collection, we’ve focused on:
- Comfort that moves with you
- Fits that don’t hold you back
- Technology that serves a purpose
Whether you choose ACTDRY® for high performance, Performance trunks for all-day wear, or Cotton trunks for pure comfort, you're getting more than fabric—you’re getting functionality, form, and a fit that works as hard as you do.
So next time you think about upgrading your gear, start from the base. Choose boxer trunks that are built for more.
